PageRoast 🔥

Your landing page called. It wants better copy.

PageRoast is a brutally honest landing page teardown agent. Give it any URL and get a comprehensive, conversion-focused audit that tells you exactly what's broken, why it's broken, and how to fix it — with the tact of Gordon Ramsay reviewing a microwave dinner.

What It Does

PageRoast visits your landing page, screenshots it, scrolls through every section, then delivers a structured roast across 5 dimensions:

🔥 First Impression — Does your page pass the 5-second test? Can a visitor understand what you do, who it's for, and why they should care before their attention span runs out?
✍️ Copy Teardown — Every word dissected. Headline, CTA, body copy, microcopy — evaluated against proven frameworks (PAS, AIDA, BAB) with specific rewrites, not vague "make it better" advice.
🛡️ Trust Audit — Social proof, testimonials, guarantees, credibility signals. Are you building trust or hoping for it? Includes objection gap analysis and risk reversal scoring.
🔄 Conversion Flow — Maps the user journey from landing to conversion. Finds friction points, dead ends, competing CTAs, form issues, and exit leaks that are silently killing your conversion rate.
🏆 Competitor Benchmark — Researches 2-3 real competitors, compares their pages side-by-side, and identifies positioning gaps you can exploit.

The Output

You get a full report with:

Overall score (0-100) with section-by-section 🔥 ratings
Top 3 quick wins — highest-impact, lowest-effort fixes
Specific before/after rewrites — not just "improve your headline" but actual suggested copy
Conversion psychology explanations — the WHY behind every critique
Competitive intelligence — what your rivals are doing better (and worse)

Who It's For

Indie hackers launching a new product
SaaS founders wondering why their trial signup rate is 1.2%
Marketers who need a second opinion before going live
Anyone who posted "roast my landing page" on Reddit and got 2 replies

Requirements

No API keys needed
Uses browser automation + web search only
Works on any publicly accessible URL

Install

clawpack install hmendes00/pageroast

Usage

Just give it a URL:

Roast my landing page: https://myproduct.com

Or provide context for a more targeted audit:

Tear down https://myproduct.com — it's a project management tool for freelance designers. 
Target audience is solo designers making $50-150k. Main competitor is Notion.
Current conversion rate is 1.8% and I can't figure out why.

Example Roast Snippet

👀 First Impression: 🔥🔥 (2/5)

Your headline says "Welcome to ProjectFlow." That's not a value proposition — that's a doormat. Nobody woke up today thinking "I really hope a SaaS product welcomes me." Meanwhile, your CTA says "Get Started" — get started doing WHAT? This is like a restaurant with a sign that says "Building With Door. Enter."

Suggested headline: "Ship Client Projects 3x Faster — Without the Spreadsheet Chaos" Suggested CTA: "Start My Free 14-Day Trial"